Shine Matters

What Does '18K Gold Plated' Actually Mean? A Pl...

Walk into any jewellery shop or browse any online brand and you'll see '18K gold plated' everywhere. It sounds premium. It sounds gold. But what does it actually mean for...

Hypoallergenic Jewellery Guide: What to Look Fo...

If you've ever had to take off earrings after a few hours because your earlobes started itching, or noticed a green ring left by a bracelet, or developed a rash...

Stainless Steel vs Sterling Silver: Which Is Be...

Two of the most popular metals for affordable everyday jewellery — stainless steel and sterling silver — look remarkably similar when they're new. Both have that cool, bright metallic finish....

How to Choose Between Gold-Plated and Solid Gol...

Gold is gold — or is it? When you're shopping for jewellery, the label 'gold' can mean many different things, from 24-karat solid gold worth thousands, to a thin gold...

Built for Her Life: A Jewellery Guide for the M...

The modern Indian working woman doesn't have time to maintain a jewellery rotation for every context. She needs pieces that move from a 7am commute to a 10am presentation to...

Wear It Longer, Waste Less: How to Build a More...

Fast fashion has an equally problematic cousin: fast jewellery. Pieces made cheaply, worn briefly, discarded quickly — often ending up in landfill while leaching low-quality metals into the earth. The...